Welcome to Fit For Social!

LinkedIn 101 - Set Up For Success

Learn how to get the best from LinkedIn

In this easy-to-follow video, you will learn how to create a profile, make connections and deliver content to your audience using LinkedIn.


What's Covered In This Video?

Learn every step you need to take with LinkedIn to create a profile that delivers. The following topics are covered to get you started the right way. 

Set Up Your Profile

Cover all the bases from day one. Add the right details in the right places and begin to make connections.

Posting and Content

Learn the difference between posts, articles and documents on LinkedIn and begin to demonstrate your skills and expertise. 

All About Engagement

Find out why engagement is the key to great results and how to make it work for you on LinkedIn.

Make Power Moves

Take it to the next level using specific tools created within LinkedIn profiles to increase your traffic and get better results.


  • A 12 point Checklist for you to follow step-by-step as you work on your LinkedIn profile
  • The full audio version of the recording
  • A 30 minute call with Ian to answer any follow up questions you may have

Your Teacher - Ian Mountford

Ian is the founder of Fit For Social, a leading Social Media Marketing Agency based in Sydney, Australia.

He's been a LinkedIn member since 2008 and has used the platform extensively to build his network, make new connections and turn these connections into sales and new business. 

At least 50% of his new business over the years has come directly from LinkedIn activity and connections, and now he's ready to show you how to make LinkedIn work for you, too!

What Our Clients Say

Here's a couple of comments from our hundreds of happy customers...

"Ian is super passionate and knowledgeable. He has a great approach to putting content at the heart of your social plan and encouraging you to really focus here and get this right before trying to convert leads to sales. He has a very supportive and friendly style that makes you believe in your ability to 'win' in this space."

Clarissa Kristjansson

 "I must say Ian gave me quite simply some of the best advice I have received. I whole heartedly recommend him and his services; be open and honest with him and let him know what you want, then he will guide you the same way he guided me... IN THE RIGHT DIRECTION!"

Bradley Heason

"Ian is a smart and strategic thinker who is passionate about targeted use of social media to help deliver the results you want to see. If you are starting out or are already a sophisticated user - his refreshing approach will help you take the next step with confidence."

Matt Bevan